Easy To Swallow
Tylenol wanted to create a key visual and demo for their new Easy To Swallow pill. Research showed that there is a high number of people that are afraid to swallow pills, with or without water. So this new product was made to help people feel more comfortable swallowing.
We also made some social pieces to target a broader consumer set.
Client: Tylenol
Agency: Doner
Partners: Director: Ron Hamad 3D Animation: Televisor
Role: Creative Director
:15 “Easy To Swallow”
Proactive Support
Nobody wants to feel old; pain with its constant presence reminds them they are getting older and impacts their lifestyle and behavior. Their body acts a lot older than they feel.
So Tylenol came up with Proactive Support, their own drug-free supplement that provides joint comfort and flexibility so your body doesn’t hold you back.
It contains a blend of Turmeric + Tamarind that targets inflammation from your active lifestyle and is clinically proven to provide joint comfort and flexibility in just 5 days.
Client: Tylenol
Agency: Doner
Partners: Iconoclast
Role: Creative Director